Flex your #WINKGains with #Realsies + Win $2000 of Benefit Products

Ladies + WINK lovers: Today I want to introduce you to Benefit’s newest competition – The “They’re Real!” #Realsies Campaign. If you follow our instagram account, you probably already saw this announcement/entry last night: Last week I was perusing through Benefit’s snapchat (per usual) and came across this awesome contest, in all it’s typical pink-and-glitter … Read more

BEAUTY Q&A: YOU’RE PROBABLY DEFICIENT IN OMEGA 3 + THAT’S DEFINITELY BAD NEWS FOR YOUR LASHES

This Beauty Q&A was picked up from a WINK review on Instagram. The poster asks, “According to [the Amalie] website, WINK provides EFAs, which theoretically will increase brow/lash growth…Are most of us deficient? ..EFAs are found in many cooking oils like olive oil, sunflower oil, nuts, etc so.. probably not?” You’re right!  All of those … Read more

THE TRUTH: DO EYELASHES GROW BACK?

Dear Megan, Do eyelashes grow back?  – Anonymous (answer requested via Quora) Ahhh.. Bad habits. We all have them. Especially when it comes to hygiene and cosmetics. How many of us actually clean our brushes as often as we’re supposed to? And honestly, sometimes it’s too much effort to wash our faces at the end … Read more

WHAT TO LOOK FOR WHEN BUYING MASCARA

I have always found the history of cosmetics and beauty trends incredibly fascinating. One thing I have noticed during my studies of these trends, is that so many things come and go. However, there is one product that has stood the test of time, and predates even the bible! That product is mascara. Records from … Read more

LASHES TAKE HOW LONG TO GROW?! 3 ACTIVITIES TO DISTRACT (AND BETTER!) YOURSELF WHILE GROWING BACK YOUR LASHES

Dear Megan, My mum accidentally pulled out a big chunk of her eyelashes with an eyelash curler! How long will they take to grow back? It seems like they’re taking forever! Can you help? – Sophie Y. Sophie, your mom is not alone. You and 2,400 other people are Googling this same exact question every … Read more

HOW TO AVOID GETTING SCAMMED WHEN CHOOSING AN EYELASH ENHANCER – AN INDUSTRY INSIDER’S PERSPECTIVE

After last week’s Beauty Q&A about Idol Lash and it’s ingredients (here), I have received an overwhelming “YUCK!” response from a lot of you. So this week, I thought I would come back and hit it from a higher level, with this comprehensive consumer guide: How to avoid getting scammed when buying an eyelash enhancer. … Read more