REVIEW: BENEFIT INSTANT BROW PENCIL

Benefit Instant Brow Pencil Review: Criteria Anytime I’m reviewing a product, I instantly run through the list of criteria that I use when I’m critiquing factory samples for customers with my other company Genie Supply (here, if interested): Color Pay-off Consistency Feel Other notes + Overall Value ..and that’s kind of how my brain reviews … Read more

BEFORE + AFTER: “Better Than Sex” Mascara Review

Too Faced’s Better Than Sex Mascara is one of THE most talked-about, blogged-about, raved-about mascaras.. ever. Since my entire life kind of revolves around lashes, I knew that I had to try this one sooner or later, even though all my readers know that “They’re Real!” is my hands-down, go-to, ride-or-die favorite mascara. And believe me–it … Read more

THIS JAMSU ALTERNATIVE KEEPS YOUR MAKEUP IN TACT.. WITHOUT THE FACE DUNKING

A few weeks ago, one of our favorite followers tweeted us: “Have you seen this @amaliebeautyinc?! I could NEVER ?” “This” was a link to Jamsu–the newest Korean beauty trend, which is actually the oposite of baking, but has the same effect: Users dunk their faces into a bowl of cold water after applying a full face, … Read more

Review: Glossier’s Stretch Concealer (+The Best Way to Apply It)

  Today I want to introduce you to the end-all be-all for concealers: Glossier Stretch Concealer. This concealer is.. the bomb. Yes, I just used a 90s term on purpose. Glossier is the newest 80s/9os retro chic minimalist beauty brand, founded by badass entrepreneur Emily Weiss of Into the Gloss. (Here’s a recent interview with … Read more

The Glow Up: Anastasia Beverly Hills Moonchild Glow Kit | Review + Swatches

  The Anastasia Beverly Hills Moonchild Palette Some of you are probably looking at this palette and saying, “Huh?! What is it?!” I’ll admit, if you haven’t been following this year’s highlight trend as closely as the presidential race, you might have missed this one. Highlighting, or strobing, is about “using reflection on high planes … Read more

In-Depth Review: Anastasia Beverly Hills Modern Renaissance Palette

  When it comes to up and coming beauty companies, Anastasia Beverly Hills is absolutely killing it. ABH is literally the biggest, most followed beauty brand on Instagram, boasting over 11 Million followers. ABH President (and daughter of the founder), Claudia Soare (aka Norvina), boasts over 1 Million followers herself. Up and coming makeup artists … Read more